Action Sets & Movie Toys

Toy trends show just how much children are influenced by what they watch on TV and in the cinema. The release of toys from top shows and blockbuster movies cause quite a frenzy and become must-have toys that usually end up being hard to find. Action toys, in particular, are big business and are highly sought after especially famous characters from the big screen, TV and storybooks.

Latest Action Heroes Playsets and Movie Characters

LEGO® Marvel Avengers 76153 Helicarrier kit
LEGO® Marvel Avengers 76153 Helicarrier kit
Selfridges

£110.00

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Spiderman Marvel Spidey And His Amazing Friends Change 'N Go Techno-Racer And 10-Cm Miles Morales: Spider-Man Action Figure, Ages 3 And Up
Spiderman Marvel Spidey And His Amazing Friends Change 'N Go Techno-Racer And 10-Cm Miles Morales: Spider-Man Action Figure, Ages 3 And Up
VERY

£22.99

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Batman The Joker Black Suit 30cm Action Figure
Batman The Joker Black Suit 30cm Action Figure
John Lewis & Partners

£9.99

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Transformers Transformers Toys Generations War For Cybertron: Kingdom Titan Wfc-K30 Autobot Ark Action Figure - 15 And Up, 48 Cm
Transformers Transformers Toys Generations War For Cybertron: Kingdom Titan Wfc-K30 Autobot Ark Action Figure - 15 And Up, 48 Cm
VERY

was: £159.99

£124.99

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Batman Bat-Tech 30cm Action Figure
Batman Bat-Tech 30cm Action Figure
John Lewis & Partners

£12.00

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Marvel Studios Iron Man
Marvel Studios Iron Man
LEGO

£114.99

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Marvel Avengers Mech Strike 17.5-Cm Action Figure Toy Infinity Mech Suit Thanos And Blade Weapon
Marvel Avengers Mech Strike 17.5-Cm Action Figure Toy Infinity Mech Suit Thanos And Blade Weapon
VERY

was: £33.99

£26.99

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Gormiti – 12 cm articulated action figures with Function, Assorted Models (Giochi Preziosi grm02000)-1 Piece
Gormiti – 12 cm articulated action figures with Function, Assorted Models (Giochi Preziosi grm02000)-1 Piece
amazon.co.uk

£8.69

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Playskool Heroes Transformers Rescue Bots Copter Crane Blades
Playskool Heroes Transformers Rescue Bots Copter Crane Blades
amazon.co.uk

RRP: £47.98

£33.01

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Marvel Avengers Titan Hero Series Blast Gear Deluxe Hulk Action Figure
Marvel Avengers Titan Hero Series Blast Gear Deluxe Hulk Action Figure
VERY

£21.99

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DOCTOR WHO 07035 Dr 13th Action Figure
DOCTOR WHO 07035 Dr 13th Action Figure
amazon.co.uk

RRP: £12.99

£12.18

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Electronic Action Robo Battle Dragon
Electronic Action Robo Battle Dragon
Selfridges

£18.00

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Batman figure assortment 30cm
Batman figure assortment 30cm
Selfridges

£12.00

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Playmobil 5557 Wildlife Adventure Tree House
Playmobil 5557 Wildlife Adventure Tree House
amazon.co.uk

RRP: £69.99

£49.96

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Playmobil City Action 70770 Cargo Crane with Container
Playmobil City Action 70770 Cargo Crane with Container
John Lewis & Partners

£69.99

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LEGO Marvel Avengers 76164 Iron Man Hulkbuster vs. A.I.M. Agent
LEGO Marvel Avengers 76164 Iron Man Hulkbuster vs. A.I.M. Agent
John Lewis & Partners

£34.99

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LEGO City 60256 Turbo Wheels Racing Cars
LEGO City 60256 Turbo Wheels Racing Cars
John Lewis & Partners

£18.00

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Ben 10 Ben 10 Ben'S Transforming Omni-Cycle
Ben 10 Ben 10 Ben'S Transforming Omni-Cycle
VERY

£19.99

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Toy Story 4 Sheriff Woody Interactive Drop-Down Action
Toy Story 4 Sheriff Woody Interactive Drop-Down Action
Hamleys

£80.00

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Ben 10 Action Figures - Ben 10
Ben 10 Action Figures - Ben 10
The Toy Shop

£11.00

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Marvel Captain Marvel Film Photon Power FX Glove
Marvel Captain Marvel Film Photon Power FX Glove
Hamleys

£16.00

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DC Super Hero Girls Action Doll
DC Super Hero Girls Action Doll
The Range

£19.99

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Doctor Who Friends and Foes of the 13th Dr Set - Doctor Who Merchandise - Includes Ryan Sinclair, Judoon Trooper, and Jasmin Kahn - Thirteenth Doctor Companion & Foe Action Figures - Character Options
Doctor Who Friends and Foes of the 13th Dr Set - Doctor Who Merchandise - Includes Ryan Sinclair, Judoon Trooper, and Jasmin Kahn - Thirteenth Doctor Companion & Foe Action Figures - Character Options
amazon.co.uk

£13.85

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Batman figure 30.5cm
Batman figure 30.5cm
Selfridges

£20.00

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Disney Pixar Incredibles 2 Stretching & Speeding Elasticycle
Disney Pixar Incredibles 2 Stretching & Speeding Elasticycle
The Toy Shop

£39.99

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Super Wings Transforming Jett
Super Wings Transforming Jett
The Toy Shop

£10.00

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KlikBots Heroes Stop Motion Animation Action Figure, Pack of 2
KlikBots Heroes Stop Motion Animation Action Figure, Pack of 2
John Lewis & Partners

£13.00

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Disney Pixar Incredibles 2 Jumping Incredible Vehicle
Disney Pixar Incredibles 2 Jumping Incredible Vehicle
The Toy Shop

was: £15.00

£10.00

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LEGO City 60241 Police Dog Unit
LEGO City 60241 Police Dog Unit
John Lewis & Partners

£8.99

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TRANSFORMERS: The Last Knight-Knight armour Turbo Changer Optimus Prime
TRANSFORMERS: The Last Knight-Knight armour Turbo Changer Optimus Prime
Amazon

£69.95

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Super Hero Action Figure and Motorcycle
Super Hero Action Figure and Motorcycle
The Range

£9.99

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Ben 10 Action Figures - Vilgax
Ben 10 Action Figures - Vilgax
The Toy Shop

£11.00

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KlikBots Klonk Stop Motion Animation Figure Studio Pack
KlikBots Klonk Stop Motion Animation Figure Studio Pack
John Lewis & Partners

£14.00

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Playmobil City Action 9360 SWAT Truck
Playmobil City Action 9360 SWAT Truck
John Lewis & Partners

£40.97

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Marvel Marvel Spider-Man Titan Hero Series Spider-Man 30-Cm-Scale Super Hero Action Figure Toy With Titan Hero Fx Port
Marvel Marvel Spider-Man Titan Hero Series Spider-Man 30-Cm-Scale Super Hero Action Figure Toy With Titan Hero Fx Port
VERY

£13.99

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City Action 9468 firefighters and pump playset
City Action 9468 firefighters and pump playset
Selfridges

£22.00

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Marvel Legends Series - Marvel's Mach - I 15cm Figure
Marvel Legends Series - Marvel's Mach - I 15cm Figure
The Toy Shop

£20.00

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City Action 9464 fire engine set
City Action 9464 fire engine set
Selfridges

£60.00

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Marvel Avengers Blast Gear Titan Hero Series Figure - Captain America
Marvel Avengers Blast Gear Titan Hero Series Figure - Captain America
The Toy Shop

£22.00

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Battery Operated Action Dinosaur
Battery Operated Action Dinosaur
The Range

£9.99

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Bend and Flex assorted action figure 15cm
Bend and Flex assorted action figure 15cm
Selfridges

£11.00

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Ben 10 - Rustbuggy Ben
Ben 10 - Rustbuggy Ben
The Toy Shop

£11.00

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Ben 10 Action Figure Omni Kix Armor4 - Four Arms
Ben 10 Action Figure Omni Kix Armor4 - Four Arms
The Toy Shop

£11.00

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Ben 10 Omni-Glitch Diamondhead Humungousaurus Figure
Ben 10 Omni-Glitch Diamondhead Humungousaurus Figure
The Toy Shop

£11.00

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Ben 10 Jetpack Ben Figure
Ben 10 Jetpack Ben Figure
The Toy Shop

£11.00

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Ben 10 Action Figure - Space Armor Heatblast
Ben 10 Action Figure - Space Armor Heatblast
The Toy Shop

£11.00

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Metal Earth Transformers MMS301 Transformers Model Kit, Silver
Metal Earth Transformers MMS301 Transformers Model Kit, Silver
amazon.co.uk

£13.90

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Paw Patrol Pup and Badge Action Pack
Paw Patrol Pup and Badge Action Pack
The Range

£7.99

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Hot Wheels 9  Monster Action Scorpedo
Hot Wheels 9 Monster Action Scorpedo
I Want One Of Those

was: £19.99

£17.99

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Disney Pixar Toy Story 4 Talking Action Figure - Buzz Lightyear
Disney Pixar Toy Story 4 Talking Action Figure - Buzz Lightyear
The Toy Shop

was: £39.99

£29.99

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Disney Pixar Toy Story 4 Talking Action Figure - Woody
Disney Pixar Toy Story 4 Talking Action Figure - Woody
The Toy Shop

was: £39.99

£29.99

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Smart Tech Action Tunnel Circle Set
Smart Tech Action Tunnel Circle Set
Selfridges

£70.00

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Playmobil 70568 City Action Police Prison Escape
Playmobil 70568 City Action Police Prison Escape
The Toy Shop

£39.99

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KlikBots Villains Stop Motion Animation Action Figure, Pack of 2
KlikBots Villains Stop Motion Animation Action Figure, Pack of 2
John Lewis & Partners

£13.00

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City Action 70575 Police Helicopter Pursuit with Runaway Van playset
City Action 70575 Police Helicopter Pursuit with Runaway Van playset
Selfridges

£60.00

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Transformers The Movie: Studio Series 86 6.5' Action Figure - Wreck-Gar
Transformers The Movie: Studio Series 86 6.5' Action Figure - Wreck-Gar
The Toy Shop

£34.99

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Transformers The Movie: Studio Series 86 8.5' Action Figures - Dinobot Slug and Daniel Witwicky
Transformers The Movie: Studio Series 86 8.5' Action Figures - Dinobot Slug and Daniel Witwicky
The Toy Shop

£54.99

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Power Rangers: Dino Fury - T-Rex Champion Zord 10' Action Toy
Power Rangers: Dino Fury - T-Rex Champion Zord 10' Action Toy
The Toy Shop

£32.99

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Nerf Fortnite Bolt Action Sniper
Nerf Fortnite Bolt Action Sniper
The Range

£39.99

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Batman Rapid Change Utility Belt 12-Inch Action Figure
Batman Rapid Change Utility Belt 12-Inch Action Figure
VERY

was: £24.99

£19.99

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NECA Predator 2 Ultimate City Hunter 7 Inch Scale Action Figure
NECA Predator 2 Ultimate City Hunter 7 Inch Scale Action Figure
I Want One Of Those

£34.99

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Dc Comics 7-Inch Todd Mc Farlane Design Batman Multiverse Action Figure
Dc Comics 7-Inch Todd Mc Farlane Design Batman Multiverse Action Figure
VERY

was: £19.99

£15.99

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Paw Patrol, Marshall’S Transforming Movie City Fire Truck With Extending Ladder.
Paw Patrol, Marshall’S Transforming Movie City Fire Truck With Extending Ladder.
Hamleys

£60.00

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Power Rangers Battle Attackers Dino Fury T-Rex Champion Zord Action Figure.
Power Rangers Battle Attackers Dino Fury T-Rex Champion Zord Action Figure.
Hamleys

£34.99

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Pj Masks Hero And Villain Figure Set Pre-School Toy, 7 Pj Masks Action Figures With 10 Accessories, Ages 3 And Up
Pj Masks Hero And Villain Figure Set Pre-School Toy, 7 Pj Masks Action Figures With 10 Accessories, Ages 3 And Up
Hamleys

£30.00

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Transformers Transformers Toys Generations War For Cybertron: Kingdom Commander Wfc-K29 Rodimus Prime With Trailer Action Figure, 8 And Up, 19 Cm
Transformers Transformers Toys Generations War For Cybertron: Kingdom Commander Wfc-K29 Rodimus Prime With Trailer Action Figure, 8 And Up, 19 Cm
VERY

was: £92.99

£73.99

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Bendy & The Ink Machine 5-Inch Action Figure Assortment
Bendy & The Ink Machine 5-Inch Action Figure Assortment
Hamleys

£14.00

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Among Us Action 11.5Cm Figures - 4 Pack & Accessories
Among Us Action 11.5Cm Figures - 4 Pack & Accessories
VERY

was: £29.99

£24.99

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Gormiti Deluxe Action Figure Asst. Wave 1
Gormiti Deluxe Action Figure Asst. Wave 1
Hamleys

£13.00

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Playmobil 70577 City Action Police Go-Kart Escape
Playmobil 70577 City Action Police Go-Kart Escape
The Toy Shop

£28.00

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Among Us Series Action Figure 1pk (Styles Vary)
Among Us Series Action Figure 1pk (Styles Vary)
The Toy Shop

£20.00

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DC Comics Batman Bat-Tech Flyer with 4' Exclusive Mr. Freeze and Batman Action Figures
DC Comics Batman Bat-Tech Flyer with 4' Exclusive Mr. Freeze and Batman Action Figures
The Toy Shop

£19.00

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Heroes of Goo Jit Zu DC Batman vs. Joker Squishy Action Figures
Heroes of Goo Jit Zu DC Batman vs. Joker Squishy Action Figures
John Lewis & Partners

£25.00

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Marvel Avengers Titan Hero Series - Captain America 12' Action Figure
Marvel Avengers Titan Hero Series - Captain America 12' Action Figure
The Toy Shop

£21.00

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Jingle All The Way - Turbo Man Action Figure (UK Exclusive)
Jingle All The Way - Turbo Man Action Figure (UK Exclusive)
The Toy Shop

£29.99

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Bend And Flex Spider Man action figure 15cm
Bend And Flex Spider Man action figure 15cm
Selfridges

£22.00

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Playmobil City Action 9319 Fire Rescue Mission
Playmobil City Action 9319 Fire Rescue Mission
John Lewis & Partners

£69.99

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Hot Wheels Action Track Set
Hot Wheels Action Track Set
The Range

£27.99

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Batman DC The Joker 30cm Action Figure
Batman DC The Joker 30cm Action Figure
John Lewis & Partners

£12.00

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Lego Minions Loud N&Rsquo; Rowdy Stuart Talking Action Figure
Lego Minions Loud N&Rsquo; Rowdy Stuart Talking Action Figure
VERY

was: £14.99

£10.99

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Hasbro Marvel Gamerverse Collectible Hulk Vs. Abomination Action Figure Toys.
Hasbro Marvel Gamerverse Collectible Hulk Vs. Abomination Action Figure Toys.
Hamleys

£23.00

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Marvel Bend And Flex, Flex Rider Iron Man Action Figure Toy.
Marvel Bend And Flex, Flex Rider Iron Man Action Figure Toy.
Hamleys

£22.00

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Marvel Avengers Bend And Flex Thor Vs Loki Action Figure Toys, 15-Cm Flexible Figures, Includes 2 Accessories, Ages 4 And Up
Marvel Avengers Bend And Flex Thor Vs Loki Action Figure Toys, 15-Cm Flexible Figures, Includes 2 Accessories, Ages 4 And Up
Hamleys

£22.00

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Among Us 17Cm Action Figures - 2 Pack Asst Plus Accessories
Among Us 17Cm Action Figures - 2 Pack Asst Plus Accessories
VERY

was: £29.99

£19.99

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McFarlane Toys 15346-0 Arkham Asylum Batman- DC Gaming-18cm Action Figure
McFarlane Toys 15346-0 Arkham Asylum Batman- DC Gaming-18cm Action Figure
amazon.co.uk

£23.99

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Magic The Gathering Nissa Revane Legacy Action Figure
Magic The Gathering Nissa Revane Legacy Action Figure
I Want One Of Those

£16.99

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Playmobil 70462 Police Action Highway Patrol (Exclusive)
Playmobil 70462 Police Action Highway Patrol (Exclusive)
The Toy Shop

£15.00

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Marvel Retro - X-Men Action 15.2cm Silver Samurai Figure
Marvel Retro - X-Men Action 15.2cm Silver Samurai Figure
The Toy Shop

was: £20.00

£15.00

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Playmobil 70572 City Action Police Bank Robber Chase
Playmobil 70572 City Action Police Bank Robber Chase
The Toy Shop

£15.00

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WWE Wrekkin Action Figure - The Rock
WWE Wrekkin Action Figure - The Rock
The Toy Shop

£15.00

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Power Rangers Beast Morphers 12-inch Action Figure Assortment
Power Rangers Beast Morphers 12-inch Action Figure Assortment
Hamleys

£13.00

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Akedo Ultimate Arcade Warriors Starter Pack - Legendary Punch Attack 3.5' Action Figures Set
Akedo Ultimate Arcade Warriors Starter Pack - Legendary Punch Attack 3.5' Action Figures Set
The Toy Shop

£15.00

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"Akedo Ultimate Arcade Warrior Collectors 4pk - Battlemax, Loco Grande & Mizuchi 3.5' Action Figures"
"Akedo Ultimate Arcade Warrior Collectors 4pk - Battlemax, Loco Grande & Mizuchi 3.5' Action Figures"
The Toy Shop

£13.00

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Akedo Ultimate Arcade Warriors Starter Pack - Legendary Kick Attack 3.5' Action Figures Set
Akedo Ultimate Arcade Warriors Starter Pack - Legendary Kick Attack 3.5' Action Figures Set
The Toy Shop

£15.00

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"Akedo Ultimate Arcade Warrior Collectors 4pk - Darksting, Axel & Nightblade 3.5' Action Figures"
"Akedo Ultimate Arcade Warrior Collectors 4pk - Darksting, Axel & Nightblade 3.5' Action Figures"
The Toy Shop

£13.00

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Corgi Back to the Future Delorean & Doc Brown Diecast Action Figure
Corgi Back to the Future Delorean & Doc Brown Diecast Action Figure
John Lewis & Partners

£32.99

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Pokemon Pop Action Poke Ball Pikachu
Pokemon Pop Action Poke Ball Pikachu
VERY

£12.99

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Lego Minions Loud N&Rsquo; Rowdy Otto Talking Action Figure
Lego Minions Loud N&Rsquo; Rowdy Otto Talking Action Figure
VERY

was: £14.99

£10.99

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Lego Minions Minions Loud N&Rsquo; Rowdy Bob Talking Action Figure
Lego Minions Minions Loud N&Rsquo; Rowdy Bob Talking Action Figure
VERY

was: £14.99

£10.99

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Playmobil 9468 City Action Firefighters With Water Pump
Playmobil 9468 City Action Firefighters With Water Pump
VERY

was: £19.99

£15.99

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Among Us 17Cm Action Figure (1 Pack Inc Hats &Amp; Accessories)
Among Us 17Cm Action Figure (1 Pack Inc Hats &Amp; Accessories)
VERY

was: £16.99

£13.99

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Pj Masks Pj Masks 2-In-1 Hq Playset, Headquarters And Rocket Pre-School Toy With Action Figure And Vehicle For Children Aged 3 And Up
Pj Masks Pj Masks 2-In-1 Hq Playset, Headquarters And Rocket Pre-School Toy With Action Figure And Vehicle For Children Aged 3 And Up
VERY

£24.99

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Star Wars Galaxy of Adventures R2-D2, BB-8, D-O Action Figure 3-Pack, 5-Inch Scale Droid Toys with Fun Action Features, Kids Ages 4 and up
Star Wars Galaxy of Adventures R2-D2, BB-8, D-O Action Figure 3-Pack, 5-Inch Scale Droid Toys with Fun Action Features, Kids Ages 4 and up
amazon.co.uk

RRP: £14.99

£13.57

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Gormiti GRM03100 Super Deluxe Action Figure-Lord Titano
Gormiti GRM03100 Super Deluxe Action Figure-Lord Titano
amazon.co.uk

£19.99

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Gormiti Basic Action Figures Asst. Wave 1
Gormiti Basic Action Figures Asst. Wave 1
Hamleys

£8.00

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Batman 4" Mega Gear Deluxe Action Figure With Transforming Armor
Batman 4" Mega Gear Deluxe Action Figure With Transforming Armor
Hamleys

£12.99

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Hasbro Marvel Avengers Action Figure Toy Hulk With Compatible Mech Battle Accessory.
Hasbro Marvel Avengers Action Figure Toy Hulk With Compatible Mech Battle Accessory.
Hamleys

£11.99

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Pj Masks Night Time Mission Glow-In-The-Dark Action Figure Set, Preschool Toy For Kids Ages 3 And Up, 4 Figures And 1 Accessory
Pj Masks Night Time Mission Glow-In-The-Dark Action Figure Set, Preschool Toy For Kids Ages 3 And Up, 4 Figures And 1 Accessory
Hamleys

£18.00

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Pj Masks Catboy Deluxe Vehicle Pre-School Toy.
Pj Masks Catboy Deluxe Vehicle Pre-School Toy.
Hamleys

£18.00

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Hasbro Marvel Avengers Mech Strike 15-Cm-Scale Action Figure Toy Captain America.
Hasbro Marvel Avengers Mech Strike 15-Cm-Scale Action Figure Toy Captain America.
Hamleys

£11.99

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Hasbro Marvel Avengers Mech Strike 15-Cm-Scale Action Figure Toy Iron Man.
Hasbro Marvel Avengers Mech Strike 15-Cm-Scale Action Figure Toy Iron Man.
Hamleys

£11.99

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Among Us Action 11.5Cm Figures - 2 Pack Asst Inc Accessories
Among Us Action 11.5Cm Figures - 2 Pack Asst Inc Accessories
VERY

was: £16.99

£11.99

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Lego Minions Minions Loud N&Rsquo; Rowdy Dave Talking Action Figure
Lego Minions Minions Loud N&Rsquo; Rowdy Dave Talking Action Figure
VERY

was: £14.99

£11.99

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Playmobil 70774 City Action Cargo Container Manufacturer
Playmobil 70774 City Action Cargo Container Manufacturer
VERY

was: £14.99

£10.99

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Herocross Justice League PVC Action Figure Batman 9 cm
Herocross Justice League PVC Action Figure Batman 9 cm
I Want One Of Those

was: £15.99

£9.99

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Ben 10 Action Figure Omni-Kix Armor - Shock Rock
Ben 10 Action Figure Omni-Kix Armor - Shock Rock
The Toy Shop

£11.00

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Ben 10 Action Figure Omni-Glitch Heroes - Ben-Heatblast-Shockrock
Ben 10 Action Figure Omni-Glitch Heroes - Ben-Heatblast-Shockrock
The Toy Shop

£11.00

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Ben 10 Action Figure Omni-Glitch Heroes - Ben-Four Arms-Rath
Ben 10 Action Figure Omni-Glitch Heroes - Ben-Four Arms-Rath
The Toy Shop

£11.00

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Ben 10 Action Figure Omni-Kix Armor - Humungosaur
Ben 10 Action Figure Omni-Kix Armor - Humungosaur
The Toy Shop

£11.00

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Ben 10 Action Figure Omni-Kix Armor - Cannonbolt
Ben 10 Action Figure Omni-Kix Armor - Cannonbolt
The Toy Shop

£11.00

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Knights and Castles Playsets

Look out for top toys and action-packed bundles from the latest shows with re-designed vehicles, playsets and moveable figures, creatures and super hero’s from Dr Who, Thunderbirds are Go, Transformers, Superman, Power Rangers, Paw Patrol and Teenage Mutant Ninja Turtles. Playmobil is great for creating your own action with valiant knights and castle playsets for ages 4-year-old upwards.

Christmas Present Ideas

Fun present ideas for children of different ages: Thunderbirds are Go, Paw Patrol, Teenage Mutant Ninja Turtles, Dr Who Playsets, Figure Builder Packs & Toys, Ben 10 Ultimate Alien Figures & Toys, Transformers Figures and Playsets, Lego Star Wars, Lego Hero Factory Action Figures, Power Rangers, Bakugan Battle Packs & Playsets, Gormiti Toys, Schleich World of Knights, Playmobil Knights & Castles, Hot Wheels Track & Vehicles

Playing with Action Toys and Games

Playing with action toys and games is not all about shootouts and cowboys these days, modern times bring toys to match a quickly changing society and have the latest technology and realistic designs to give them more of a wow factor.

Marvel Heroes

Because play is an important part of a child’s development the best type of toys are those that encourage learning through physical play, role play and make-believe. Kids can use their imagination to create scenes from a movie or concoct their own storylines. They can set the scene using figures, playsets, toy armour, weapons and dress-up costumes. Outfits are available based on the most popular movie and TV characters such as Marvel Heroes, Wolverine, Bakugan Battle Brawlers, HM Armed Forces and Ben 10 Alien Force.

Ben Ten Toys

Active kids need toys that keep the action going and have extended play value rather than one-minute wonders that are soon forgotten. Parents have to be in tune with what’s hot especially at Christmas time when they feel the pressure on to find the best toy. There will be many top toy stores with their own lists out at this time including the 2009 Dream Toys from the Toy Association that may help but by this time everyone else will be looking to buy the same ones!

As far as a child is concerned it is not always the most talked-about toy that wins the day, parents will soon know they have chosen wisely by the amount of time centred on their choice and of course a scream of delight as they open their present.

Power Rangers Figures

Although the idea of action toys tends to be associated with boys, girls too like to get involved especially with action board games where they can test their skills against the boys. The number one and number two boys brand Ben 10 and Power Rangers have a massive following with a growing collection of new toy releases for 2017.

Another one hitting the scenes big time has the power of magnetic attraction to draw the crowds. Battle Strikers is the latest craze among boys who can battle it out using the turbo launcher for maximum effect.

Transformer Toys and Figures

Action movies like GI Joe, Transformer: Revenge of the Fallen, Terminator Salvation, and the X-Men Prequel: Wolverine has inspired the release of movie and TV toys, vehicles and role-play toys to keep fans happy. The new super Wolverine Battle Claw has sound effects and includes retractable claws and then there are the amazing Bumblebee voice changer helmet, Bumblebee plasma cannon and brilliant Bumblebee printed jumpsuit that is a must for the Transformers fan club.

Keeping with Transformers toys there is now a range that includes characters from the recent Transformers series like Blurr, Waspinator, Jetfire and Jetstorm alongside classic robots from the animated show. The Deluxe figures are entry-level models while the Voyager line is a step up and has larger figures.

The ultimate fighting machine comes in the shape of Devastator which is made up of six deadly Decepticons and features electronic sounds and lights. Other large-scaled Transformers like Megatron comes with Mech Alive technology that reveals the inner workings of the machines.

Non converting mini-vehicles of Transformers characters known as Robot Powered Machines (RPM) offer kids plenty of racing fun either from racing them across the floor, on playsets or on the specially designed track: the Transformers Movie Performance Track set.

Army Military Figures

New products from the HM Forces corner includes vehicles and figures from all three forces as well as dress-up outfits and accessories. The uniform range has a pilot’s flight suit, an infantryman in desert combat and a marine with a green beret.

Among the HM Forces, military machines are the Vector Thrust Fast jet, Fast Pursuit Battle Tank and Hovercraft. There are an array of role-play accessories like a Utility Belt, Compass and Night Vision Infrared Stealth Goggles,

Speed and action go well together as far as the boys are concerned and the GX Racers Tightrope offers both, this new type of track means cars can perform the most amazing stunts at extreme speed.

The action is not only centred on Earth, but there are also aliens, monsters, and time travel and outer space adventures adding to the mix of action toys for boys. Old favourites like Star Wars have attracted a new audience especially with the launch of the new Star Wars: The Clone Wars animated series. It has been ten years since Star Wars joined forces with Lego and there are now Clone Wars based models adding to their already impressive lineup.

Lego Action Games

Lego Power Miners, Bionicle, Indiana Jones: the Kingdom of the Crystal Skull and the Temple of Doom playset are all show stoppers in the Lego camp. These sets are a great combination of action construction kits that offer high tech features with firing ammunition.

Ben 10 is going from strength to strength with the new series Ben 10 Alien Force taking the story on five years; Ben 10 is now able to transform himself into a whole new lot of aliens with even more powers. New lines from the show include Alien Creation figure sets, an Alien Creation Chamber, ultimate Omnitrix, 10cm figures, 20 cms Alien Action figures and a new Omnitrix projector plus Kevins DX Action Cruiser.

Power Rangers is not new on the action scene and after 16 years still remains a firm favourite with boys. This year kids have enjoyed the release of the all-new Power Rangers Jungle Fury toy range: Transforming Beast Master Megazord, 12.5cm Sound Fury Figures, the Jungle Pride and Master DX Megazord poseable Figures and Solar Morpher.

Gormitti Toys

Battle Brawlers was given the 2009 Toy of the Year award by the Toy Industry Association so it comes as no surprise to see the Bakugan Battle Pack by Spin Master on the latest Dream Toys list for boys along with the amazingly successful Gormiti Toys and the Gormiti Guardian Creature.

Strategic battle plans can be drawn up ready for combat and with the aid of the Nerf Raider Rapid Fire CS-35, battle sets or maybe some Night Vision Goggles there is always plenty of action-packed fun on offer and if all else fails to win the day then maybe a little magic is needed instead.

Harry Potter

New Harry Potter toys and action figurines in single, twin and five packs are out featuring a Harry Potter and Ron Weasley Quidditch set, a Severus Snape and Tom Riddle set plus the Wizard Wand Battle Set; an electronic interactive playset.