Soft toys are also known as plush, although primarily aimed at younger children older kids and adults love them too. Top sellers in plush come from highly successful TV shows like Peppa Pig, Upsy Daisy in the Night Garden, Timmy Time, Elmo and Sesame Street, Waybuloo and WotWots. Comforting cuddly toys are suitable from birth and introduce baby to colours, textures and sounds. As a child grows they make great play things that build confidence and eye coordination skills as they play independently.
FurReal Friends
Cuddly Soft Toys & Plush Characters
Soft Dolls
Meerkats As Seen on TV
The number available is extensive and range from dolls, animals, skittles, soft rattles, balls and other cot toys including teddy bears; the original comfort object. Soft toys are also bought for display; older girls in particular are likely to fill their bedroom with them and they are often bought as presents by loved ones.
The Dancing Teletubbies was a sell out in 2008 and these cuddly characters are back with more singing and dancing. Additions include Po’s matching Game and Telly Tummy Teletubby.
Fans of Barbie and the Three Musketeers movie will enjoy the feature plush kitten; Miette. Part of a new line, Miette interacts with the action on the screen and dances, sings, purrs and pounces. Included is a CD with music and stories.
The latest children’s TV shows Waybuloo and WotWots have seen the release of a range of toys to capture the essence of the characters. Children can have plenty of imaginative play and sing along with their soft fluffy friends. The Zoom Along SpottyWot and DottyWot sees the inquisitive but loveable pair scooting around in their hover chair just like they do in the TV show.
Timmy Time is another newbie on the screen and pre-school kids can cuddle up to Night Night Timmy. When this little fella is tired you lay him down to sleep and hear him snore! When he is wide awake he will go baaa.
Horrid Henry is the number one selling annual now kids from five to nine who have enjoyed his adventures have a new 14 inch plush to play with. They can squeeze his belly to hear Horrid Henry say one of seven phrases.
Fifi and the Flowertots range of plush include the new Tickle n Giggle Fifi. Little ones can tell her a joke or tickle her to hear her giggle and wiggle. Other plush characters to be released are Buttercup and Daisy the Play Time Tots and Ring o’ Roses Fifi.
Furreal Friends collection continues to be popular with favourites like Biscuit My Lovin’ pup, Lulu My Cuddlin’ Kitty and Cuddle Chimp on Christmas wish lists every year. These adorable softies from Hasbro are like the real thing and interactive features bring them alive.
AniMagic from Vivid Imaginations are a new line of interactive animals with life-like features. There is Charlie my Cute Kitten and Dotty and Peanut the Playful Puppies.
Other soft toys include Hello Kitty, Goochicoo dolls, Sleep Time Igglepiggle, My Pet Monster, Baxter the Dog, Peppa Pig and Hide and Seek. Plenty of fun and educational baby soft toys include Makka Pakka from In the Night Garden, LeapFrog’s My Pal Scout and Little Singing Alfie from VTech.